Fiat chrysler business plan

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Fiat Chrysler Shares Jump Over 12% on PSA Merger Deal Revision

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Fiat Chrysler unveils aggressive five-year plan - Los Angeles Times

The company is working to meld Auburn Hills, Mich. Fiat completed the acquisition this year and is creating Fiat Chrysler Automobiles as the parent company for the two businesses. Fiat Chrysler wants to better segment its different brands so that they target different automotive markets. Chrysler, for example, will come out with a compact sedan and be positioned as a mainstream North American label. Alfa Romeo will come back to the U.
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Fiat Chrysler promises marketing investment to match global growth ambitions

We believe to achieve a quantum leap, the entire system — political, economic and industrial — needs to work together with the right measure of realism based on finding the appropriate balance between consumption levels, cost and efficiency. CFO Richard Palmer said by those brands would represent 80 percent of revenues, compared with 65 percent today. Palmer said Fiat expected to recover 65 percent of electrification costs through higher prices, while 15 percent of capital expenditures of 45 billion euros in the period would be invested in conventional engine technology.
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In a sense, we've entered a different world. But I think that FCA's first-quarter sales results are still useful to auto investors : They can tell us what was and wasn't working before the COVID outbreak, and what might work again after the virus subsides and the economy begins to recover. Demand for Ram pickups was strong enough to post a sales gain, despite the coronavirus.
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